Skip to main content

Akshaya Tritiya



Monica, a distant acquaintance of mine, was waiting for a bus at the junction as I happened to drive by. I stopped the car and she accepted the lift.

“Today is Akshaya Tritiya,” she said when I asked her something to start a conversation.  She was going to buy a little gold, “just a few grams”, to ensure prosperity for her family at least for the coming year.

“This is like Modi ji making the quadratic equation or the Fermi problem the main theme of his election campaign,” I said.

“What’s the connection?” She wondered aloud. “I know that you are an inveterate Modi-baiter. But what’s the connection with Akshaya Tritiya?”

“What’s the connection between Akshaya Tritiya and your family’s prosperity?” I threw a counter-question.

“Don’t tell me you don’t watch the TV,” she said. “Haven’t you seen at least some of those ads about Akshaya Tritiya?”

Just then a huge billboard appeared round the corner.


“This prosperity is like the fifteen lakhs promised by Modi ji five years ago,” I smiled.

“You are an atheist, that’s the problem. You don’t believe and you don’t respect other people’s beliefs,” she was visibly annoyed.

“I try my best to respect people’s beliefs, Monica ji,” I said. “But even beliefs need to have some basis, you know.”

“What’s wrong with people believing that prosperity will come to them?”

“When they buy gold on a particular day?”

“Why not?”

“Because it won’t come.”

“So sure?”

“Absolutely,” I paused. “Prosperity will come if you work for it. Of course, there’s nothing wrong in buying gold and keeping it for your future use. Gold is an investment. You can invest in gold on any day; the best day would be when its price comes down rather than on a day like this when the price is pushed up by the traders who have put up all those advertisements all over.”

“But there’s a religious belief about this day which you are not willing to respect.”

“Should I respect ignorance, Monica ji? The simple truth is that there’s no such connection between Akshaya Tritiya and prosperity. Akshaya Tritiya is the annual spring festival of the Jains and Hindus, particularly in North India and Nepal. For the Jains, who observe it more religiously than anyone else, it is a day of austerity. They observe fasting and focus on charity. The day is also considered auspicious and hence certain investments are made too. The wily businesspeople chose to focus on that theme of auspiciousness in order to hoodwink gullible people, Monica ji.” I was tempted to add “like you” but resisted.

“Please drop me there,” Monica said pointing at a three-storey jewellery in the town.

“All the best,” I said as I slowed the car. “May you have a lot of prosperity in your days to come.”

I raised the volume of the FM radio in the car. “How can the Congress be forgiven for insulting the Hindus in front of the world?” Modi ji’s voice boomed. He was speaking at a rally in Wardha, according to the newsreader. “Weren’t you hurt when you heard the word ‘Hindu terror’?”

“Ah, Modi ji,” I muttered to myself, “you should have been in the advertising business.”



Comments

  1. I agree with you on that point. Akshaya Tritiya is bait for the ignorant by the Jewellers.

    ReplyDelete

Post a Comment

Popular posts from this blog

Break Your Barriers

  Guest Post Break Your Barriers : 10 Strategic Career Essentials to Grow in Value by Anu Sunil  A Review by Jose D. Maliekal SDB Anu Sunil’s Break Your Barriers is a refreshing guide for anyone seeking growth in life and work. It blends career strategy, personal philosophy, and practical management insights into a resource that speaks to educators, HR professionals, and leaders across both faith-based and secular settings. Having spent nearly four decades teaching philosophy and shaping human resources in Catholic seminaries, I found the book deeply enriching. Its central message is clear: most limitations are self-imposed, and imagination is the key to breaking through them. As the author reminds us, “The only limit to your success is your imagination.” The book’s strength lies in its transdisciplinary approach. It treats careers not just as jobs but as vocations, rooted in the dignity of labour and human development. Themes such as empathy, self-mastery, ethical le...

The Adventures of Toto as a comic strip

  'The Adventures of Toto' is an amusing story by Ruskin Bond. It is prescribed as a lesson in CBSE's English course for class 9. Maggie asked her students to do a project on some of the lessons and Femi George's work is what I would like to present here. Femi converted the story into a beautiful comic strip. Her work will speak for itself and let me present it below.  Femi George Student of Carmel Public School, Vazhakulam, Kerala Similar post: The Little Girl

The music of an ageing man

Having entered the latter half of my sixties, I view each day as a bonus. People much younger become obituaries these days around me. That awareness helps me to sober down in spite of the youthful rush of blood in my indignant veins. Age hasn’t withered my indignation against injustice, fraudulence, and blatant human folly, much as I would like to withdraw from the ringside and watch the pugilism from a balcony seat with mellowed amusement. But my genes rage against my will. The one who warned me in my folly-ridden youth to be wary of my (anyone’s, for that matter) destiny-shaping character was farsighted. I failed to subdue the rages of my veins. I still fail. That’s how some people are, I console myself. So, at the crossroads of my sixties, I confess to a dismal lack of emotional maturity that should rightfully belong to my age. The problem is that the sociopolitical reality around me doesn’t help anyway to soothe my nerves. On the contrary, that reality is almost entirely re...

Mahatma Ayyankali’s Relevance Today

About a year before he left for Chicago (1893), Swami Vivekananda visited Kerala and described the state (then Travancore-Cochin-Malabar princely states) as a “lunatic asylum.” The spiritual philosopher was shocked by the brutality of the caste system that was in practice in the region. The peasant caste of Pulayas , for example, had to keep a distance of 90 feet from Brahmins and 64 feet from Nairs. The low caste people were denied most human rights. They could not access education, enter temple premises, or buy essentials from markets. They were not even considered as humans. Ayyankali (1863-1941) was a Pulaya leader who emerged to confront the situation. I just finished reading a biography of his in Malayalam and was highly impressed by the contributions of the great man who came to be known in Kerala as the Mahatma of the Dalits . What prompted me to order a copy of the biography was an article I read in a Malayalam periodical last week. The article described how Ayyankali...

The Irony of Hindutva in Nagaland

“But we hear you take heads up there.” “Oh, yes, we do,” he replied, and seizing a boy by the head, gave us in a quite harmless way an object-lesson how they did it.” The above conversation took place between Mary Mead Clark, an American missionary in British India, and a Naga tribesman, and is quoted in Clark’s book, A Corner in India (1907). Nagaland is a tiny state in the Northeast of India: just twice the size of the Lakhimpur Kheri district in Uttar Pradesh. In that little corner of India live people belonging to 16 (if not more) distinct tribes who speak more than 30 dialects. These tribes “defy a common nomenclature,” writes Hokishe Sema, former chief minister of the state, in his book, Emergence of Nagaland . Each tribe is quite unique as far as culture and social setups are concerned. Even in physique and appearance, they vary significantly. The Nagas don’t like the common label given to them by outsiders, according to Sema. Nagaland is only 0.5% of India in area. T...